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With a prime location and a new #SpudSelfie activity, APRE took Nashville by storm at this year’s Academy of Nutrition and Dietetics Food & Nutrition Conference & Expo (FNCE) held from October 3-6, 2015. FNCE is the largest annual gathering of registered dietitians in the U.S., and this year it attracted more than 10,000 nutrition professionals. Exhibiting at FNCE is a prime opportunity to meet face-to-face with key nutrition influencers, and APRE seized the moment to share the latest potato research updates and news about the role that nutrient-rich white potatoes play in a healthy diet. We featured a new school nutrition fact sheet—Potatoes Make the Grade for School Meals—and had numerous conversations with school nutrition professionals about plate waste and how potatoes can help schools achieving healthy, affordable meals.
Especially popular in the booth this year was the new #SpudSelfie activity, which offered attendees the opportunity to share their love for potatoes in all forms by having their photo taken with “Mr. Spudie,” a life-sized potato standing in front of a gorgeous potato field backdrop. This sparked quite a social media buzz and drove attendees to the booth throughout the conference to take and post their own #SpudSelfie, many of which were accompanied by a positive potato nutrition message regarding the potato’s versatility and nutrient content. Plus it was tons of fun! Once again this year, APRE partnered with a fantastic team of nutrition communicators to share facts about potato nutrition research and how this affordable nutrient-rich vegetable fits into a variety of healthy eating plans to meet the needs of the whole family. Registered dietitians Holley Grainger, MS, RD, Suzanne Farrell, MS, RD, Robyn Flipse, MS, MA, RDN, and Kim Galaez, RDN, CD, joined APRE President and CEO Dr. Maureen Storey to share their passion for potatoes with their colleagues.